Advertising
The University of Chicago Magazine is the primary link between 155,000 sophisticated, intelligent readers (alumni, faculty, senior staff, parents, and friends) and one of the worldʼs leading universities. Produced quarterly, the Magazine reflects the intense, energetic atmosphere of the University, taking an in-depth look at innovative thinkers, groundbreaking research, influential alumni, and active students.
If you are ready to place your reservation, fill out the form at https://mag.uchicago.edu/ad-reservations.
If you have questions or are part of the University of Chicago, please contact Rhonda Smith at smithr@uchicago.edu.
Classified advertising
The University of Chicago Magazine has discontinued its classifieds section.
Display advertising
| Issue | Reservation due | Materials due | Magazines mail (tentative) |
| Fall/25 | July 25 | August 22 | September 30 |
| Winter/26 | October 24 | November 21 | January 6 |
| Spring/26 | January 23 | February 20 | April 2 |
| Summer/26 | April 24 | May 22 | July 2 |
| Fall/26 | July 24 | August 21 | September 29 |
Advertising rates
| Size | Black & white | Color |
| Back cover | N/A | $12,470 |
| Full page | $7,305 | $10,745 |
| 2/3 page | $5,340 | $8,050 |
| 1/2 page | $4,465 | $7,490 |
| 1/3 page (vertical or square) | $3,125 | $5,150 |
| 1/6 page | $2,085 | $2,605 |
| 1/12 page | $1,030 | N/A |
Reserve space in three or more issues at one time and receive a 10% discount on each ad. Invoices will be sent when the issue mails.
Artwork specifications
| Size | Width | Height |
| Full page (measurements include a 0.125″ bleed on all sides) | 7.75″ | 10.25″ |
| 2/3 page | 4.2222″ | 8.8438″ |
| 1/2 page | 6.42″ | 4.35″ |
| 1/3 page (square) | 4.2222″ | 4.375″ |
| 1/3 page (vertical) | 2.0278″ | 8.8438″ |
| 1/6 page | 2.0278″ | 4.375″ |
| 1/12 page | 2.0278″ | 2.125″ |
Reservations: Fill out the form at https://mag.uchicago.edu/ad-reservations.
Digital materials: PDF format is the preferred file format for file submission. Careful attention must be paid to the proper creation of PDF files to ensure that they will reproduce correctly. All high-resolution images and fonts must be embedded. Images must be TIFF or EPS between 300 and 400 dpi. Do not embed ICC Profiles within images. For more information, please contact smithr@uchicago.edu.
Media: Email artwork or send downloading instructions to smithr@uchicago.edu.
Additional charges: PMS-specified colors are charged as additional colors. Any nonroutine production work required due to insufficiently prepared advertising material will be billed at printerʼs charges.
Late fees: If an ad isnʼt reserved before the due date, we will charge an extra $100. If the ad is not in by the due date, we will charge an extra $100 for a one-column ad, an extra $200 for a two-column ad, and an extra $300 for a full-page ad. If the ad reservation is canceled AFTER the reservation deadline or if we never receive the ad, we will charge a kill fee of 1/2 the original cost.
Policy
With the purpose of advancing the University of Chicago’s mission and profile and increasing readersʼ engagement with the institution and its community, The University of Chicago Magazine informs readers about the activities, ideas, and contributions of faculty, alumni, students, and staff in stories that are supportive of this community and that embody its values of rigorous inquiry and a diversity of perspectives.
The University of Chicago Magazine accepts advertisements for goods and services that may be of interest to its readers. The Magazine reserves the right to refuse any ad. Like the University, which publishes it, the Magazine does not take political or social positions and does not accept political, advocacy, or issue advertising.
Contract
All advertisements are accepted and published by the publisher upon the representation that the agency and advertiser are authorized to publish the entire contents and subject matter thereof. In consideration of the publisherʼs acceptance of such advertisements for publication, the agency and advertiser will indemnify and hold the publisher harmless from and against any loss for expense, including, without limitation, reasonable attorney’s fees resulting from any claims arising out of the publication of such advertisements.
All contents of advertisements are subject to the publisherʼs approval. The publisher reserves the unconditional right to reject or cancel any advertisement or space reservation at any time. The publisher will not be liable for any costs or damages if for any reason the Magazine fails to publish an advertisement. The publisher is not responsible for errors in key numbers. Cancellations will not be accepted after ad space deadline date. By reserving ad space, you agree to the conditions above.
Questions?
Please email us at smithr@uchicago.edu or call 773.702.2163.